Niche marketing is basically the process of finding small profitable market segments … corners of a market. Areas that are NOT broad but very defined or specialized. I find my way into really competitive markets and get sales just from my keyword research. I just find a little niche that has not been tapped … When selling a product, a lot of people make the mistake of developing their product first, and then trying to find a market for it. Of course, the process should be reversed.

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