On the surface, the concept of article marketing and publishing is very simple – after all, it is just a matter of writing promotional articles and releasing them on popular article websites, right?

Well, yes and no. As a matter of fact, not everyone can write good material, though almost everyone possesses the skill to write. To clarify, almost everyone can put down thoughts using letters and numbers, but not everyone can do it in an effective manner. In fact, lots of people struggle to come up with material to write down

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