Web writers often choose a writing niche or specialty. Specialization may be a certain topic or group of topics, such as business. It can also mean that you specialize in certain forms of writing.

There are advantages to choosing a writing niche. By choosing a niche, you're positioning yourself as an expert or specialist. If a consumer is looking for information on a specific topic, they are most likely to listen to someone who is particularly knowledgeable about that topic. Whatever your niche, your readers want to know that you

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