Most people slave away at the day jobs dreaming of the time they can quit and start their own business. Many of these people would be content to simply find a way to make some extra money each month. However, most folks do not realize how closely within their grasp there dream truly is.

Niche marketing is a proven way to identify segments of a broad market, identify whether they willing to buy and marketing to them in a manner that persuades them to do business with you. These smaller markets are often overlooked by other markets. Therefore, there

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