So you want to start your own e-commerce business? Where do you start? What do you sell?

The first thing you have to do is discover inside yourself what your passions are. If you could quit your day job and do nothing else what would it be? Why is this important? It's important because this is going to be your business. You are going to be the subject matter expert. Assuming your potential customers will be calling you asking questions about products on your site, you want to

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