In the past year, niche marketing has emerged as the newest buzz phrase in the internet web-master community. Budding website entrepreneurs are now urged by those in the know to choose narrowly focused subjects with the attendant niche keywords. It’s easier to set up one of these sites quickly to cash in on rapidly developing trends. By choosing a narrowly focused subject, entrepreneurs can hope for cheaper AdWords and less competition to that valued first page search result.

The harsh realities of internet marketing drive this new approach. Without first page SERP (search engine results page ranking) and reasonable advertising

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