A niche business is one that focuses on addressing a problem of a product or service that is not being addressed into full capacity by the main providers. As a niche marketing expert you are expected to come up with a market solution to a stolen product. To achieve this you require having a well-founded understanding of various markets so as to help revive the performance of the said product in the market. Focusing on a particular segment of products can help you master the requirements.
Niche market strategy is suitable to