Let's be honest for a moment. Niche Marketing is the hottest phrase in Online Marketing at the moment and there are thousands of articles and blog posts about how to find the best niches, the hot niches, and the most lucrative niches. The trouble is, most of them get the whole principle back to front and make the whole process more frustrating than it really is.

Let's take the standard approach for a second. I'll bet that most of anything you've read has said "lets take weight loss as an example" at

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